Branding Gin 1085

Nowadays, more than 200 gins are manufactured in Spain. All these brands are positioning themselves with regards to their botanical ingredients.

We followed the Gin’s Sector Positioning Rule to introduce Gin 1085 to the Spanish Market: “making it different due to its peculiar botanical ingredients”…  But in a different and original way…  Its botanicals become people who humanize our drink by providing the attributes of its original and unique personality.

We build through them our new brand image, in a new way and style that has never seen before in the market. Using mainly digital media.

Welcome Gin 1085, YOU DO HAVE SOMETHING STRANGE.

PS. The above images were used for branding Gin 1085 in the Social Network Instagram, and got awarded with a Honorable Mention in the Interactive Digital Design Category at the WINA World Independent Advertising Awards 2016

Gin 1085 on Instagram

 

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